Pharma Advisory Consultant Swiss Market Entry
D.P. Pharma Advisory and Consultancy
Commercial Strategy & Leadership | Pharma & Biotech | P&L Management | Entrepreneurial Growth
Based in Zurich, DP Pharma Advisory and Consultancy helps pharmaceutical companies strengthen their commercial strategy, optimize performance, and accelerate sustainable growth. It was founded in 2025 by Daniele Porcelli, a commercial leader with deep experience across affiliate management and international strategic marketing.
Daniele’s background includes leading successful new product launches, driving double-digit growth in competitive markets, and building and scaling the Swiss affiliate of a PE-owned global pharmaceutical company — delivering full P&L responsibility, ten-fold revenue growth, and a strong market position. He has also shaped international marketing strategies as Global Brand Lead, ensuring consistent execution across regions.
With a scientific academic foundation, an MBA, and hands-on experience in both Big Pharma and agile PE-backed organizations, Daniele brings a multicultural perspective and pragmatic approach that helps clients make faster, more informed decisions.
Today, DP Pharma Advisory and Consultancy supports companies seeking to rethink their commercial structure, refine their strategic priorities, and improve their go-to-market model. We provide an external, objective perspective to help maximize ROI, optimize resource allocation, and strengthen both top-line performance and EBITDA contribution.
Daniele Porcelli
Pharma Advisor & Consultant
Phone:
+41 79 855 67 47
Email:
Address:
Renggerstrasse, 80
8038 Zurich (Switzerland)
Domains
Healthcare, Commercial Leadership, P&L Management, Strategic Planning, New Market Entry, Pharma Advisory Consultant
PAST EXPERIENCE THAT SHAPES OUR WORK
2021-2025
Country Manager Switzerland
Zurich
THERAMEX
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Responsible for the Swiss P&L and team + for the strategy to determine new products launch, market access and marketing
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Leder of a cross-functional team with professionals in sales and marketing
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Achieved 10-fold growth in top-line revenue reaching >5mln EUR revenue, and led the business to reaching positive EBITDA and healthy growth + positive market image
2019-2021
Commercial & Business Manager Switzerland
Zurich
THERAMEX
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Responsible for setting up the Swiss affiliate, including quantifying business opportunity and hiring a team to exploit it and execute strategy
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Achieved a successful set-up of the local company with clear growth direction and taking the business contribution towards break-even point
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Grew business top-line by 300% in first 3 years and launched 5+ products
2018-2025
THERAMEX
Global Brand Lead
Zurich
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Responsible for strategic marketing for fertility portfolio products globally and for cross-functional projects aimed at cost-optimization and top-line growth
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Built a collaborative global marketing unit capable of working efficiently for the execution of marketing initiatives
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Co-ordinated and initiated 2 major cross-functional projects aimed at supporting sales increase by 10% and cost reduction by 20%
2016-2018
International Marketing Manager
Amsterdam & Zurich
TEVA PHARMACEUTICALS
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Responsible for the launch of a strategic EU asset in fertility across all of EU
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Shaped product positioning and communication strategy internationally and rolled out in alignment with local marketing teams + guided 3 market research major projects
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Achieved launch in 10+ markets including EUbig5 and reached growth targets
2014-2016
General Management Talent Trainee
Amsterdam, Ulm, Warsaw, Trento&Bolzano
TEVA PHARMACEUTICALS
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2-year graduate programme with secondments in Amsterdam, Ulm, Warsaw and Italy (including sales rep experience on the field, promoting products to specialists)
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Shaped professional profile across the EU organization and acquired knowledge in general management, portfolio/pipeline management, marketing, sales, leadership
EDUCATION THAT SUPPORTS EXCELLENCE
2020-2022
SDA BOCCONI SCHOOL OF MANAGEMENT
Executive MBA
2010-2012
Executive MBA (EMBA)
Focused courses on finance, general management, management of complex situation, cost management, performance management, marketing strategy, competitive strategy and corporate strategy. Concentration courses on business & sustainability, human capital, corporate governanceand executive finance
UNIVERSITA' DEGLI STUDI DI MILANO
Master of Science
2007-2010
MSc. Molecular Biotechnology and Bioinformatics
Grade: 110/110 cum Laude
Thesis title: NF-Y's Binding to the Human Genome
UNIVERSITA' DEGLI STUDI DI MILANO
Bachelor of Science
BSc. Industrial & Environmental Biotechnology
Grade: 110/110
Thesis title: Stability Analysis of Mutant Variable Domains (VHH) of Recomibinant Heavy-CHain Antibodies
2025
FINANCE FOR NON FINANCE MANAGER Executive Program @SDA Bocconi
2020
PharmaAgile Launch Excellence Certification
2015
Project Management PRINCE2 Certification
CORE COMPETENCIES YOU CAN RELY ON
Sales & Marketing Strategy
KOL Networking
Product Launch & New Market Entry
Commercial Leadership
Business Strategy & Management
Cross-functional Project Management
SOME OF OUR FOCUS AREAS
COMMERCIAL STRATEGY
We can support you with your needs in terms of redefining your commercial strategy and team structure. We helped organizations needing to increase top line results and keep their commercial teams engaged, however changing the way they reached their main targets in terms of sales efforts and marketing investments. We have also strong experience with new product launches and new market entry, which can support your growth.
KOL NETWORK BUILDING
With vast experience in building solid relationships with key experts, we can support you with defining and executing a strategy to reinfornce the way you connect with the top medical doctors among your target. We collaborate with medical affairs experts who have both a strong experince in working with pharma companies, and an extensive medical-practice experience, and who have years of experience with KOL network building and Ad-Board planning.
P&L MANAGEMENT
We support organizations that need to make their cost-structure more efficient in order to increase your profitability and the value delivered to your key stakeholders. Having experience in different type of organizations and a solid formal education in business management and finance, we will help you making sure your top-line results are reflected throughout your P&L and aligned with your braoader corporate strategy.
SWISS MARKET ENTRY
With extensive experience starting up from scrath and managing a Swiss affiliate, we can support your entrance in the Swiss market. We have contacts with MA holding organizations, distributors, wholesalers and have the expertise to help you define your strategy to set-up your own Swiss branch.
NEW PRODUCT LAUNCH
From new product submission and P&R negotiations, up until commercial launch, going through marketing strategy, target segmentation and general readiness. We can help you find space fot your innovative or Gx products and define the strategy for success.
BUSINESS DEVELOPMENT
Business Development is fundamental to make sure you have a pipeline that will support your business growth. We can support you in your business development strategy setting, to make sure you will continue being competitive and can keep growing as an organization.